The 20 second animated video, combined with the sound design, shows the six different colors of the Urbanears Boo earbuds and the concept of the brand. The animated video shows the different feelings brought by colors and core ideas to resonate with the target audience.

01 FRAMES

02 CREATIVE CONCEPT

03 IDEATION

04 PROCESS

1) Brainstorming

2) 3D Development

3) Composition

4) Animation Edit

Instructor: Aaron Bjork
Software: Cinema 4D, After Effect, Redshift Render, Premiere Pro

* The images and videos only use for educational and non commercial use.